What to do? You need to buy a present on short notice and have no idea what to get. Money seems so cold and thoughtless. But you don’t know what the recipient likes. The answer is simple. Buy a gift card.
Gift cards are suitable for any occasion, and almost every merchant offers them. You can even choose from a wide selection of outlets like Walgreen’s or Wal-Mart. Consider some of the possibilities.
Maybe someone has been particularly thoughtful. Give them a gift card to your favorite restaurant. Lunch is on you.
It there a graduate whose tastes you don’t know well? Clothes are good, but you may not know the correct size, color, or style. Give a gift card to an upscale department store in practically any conceivable denomination. Instead of clothes, consider a card to a sports outlet or a bookstore. If you are still uncertain, buy a prepaid card from a major credit/debit company. Visa, American Express, and Mastercard all offer gift cards.
Add some creativity to your purchase. Rather than buying that special someone–Mom, your wife, your boyfriend–flowers or candy alone, give them a gift card. Make the presentation special by attaching it to a single flower or a small box of candy.
As a person’s boss, what better way is there to thank an employee for extra effort to meet an urgent deadline? Gift cards don’t have to be extravagant. Employees often feel underappreciated, but the fact that you remembered them is a great incentive to always give their best.
The possibilities are endless: Mother’s Day, Christmas, Hanukkah, congratulations, condolences. Or you might use one to simply say, “I thought of you today.”
The next time you are looking for the perfect present, give a gift card. It may be the most thoughtful thing you can do.